Edenred is a French group offering transactional solutions for companies, employees and merchants. Operating in 46 countries, the group launches a global campaign to develop its employer branding, internally and externally.
With this campaign, present in the 46 countries where the group operates, Edenred wishes to improve its visibility among candidates in order to better attract them as well as reinforce employees’ loyalty. Edenred wants to show an employer branding that reflects the internal culture of the group and materializes its ambition as an employer, to its employees but also its potential candidates.
The campaign is signed “Vibe with us” and is based on 3 pillars:
- The innovative company dedicated to the world of work
- A field of play with infinite possibilities
- Teams that shares the same passion and commitment
Launched around 28 ambassadors representing 8 international Edenred subsidiaries, the campaign symbolically unites Edenred employees and new portraits of employees will be made over the months.
Publié le 17 mars 2020